
FFAIR, the award-winning exhibitor and sponsor management platform, has announced that The Barista, a leading events coffee supplier, has joined its Recommended Supplier programme.
The partnership between FFAIR and The Barista was initiated at the ESSA Conference in 2024, where both companies identified a shared vision for enhancing event experiences through premium on-stand catering and coffee activations. As part of FFAIR’s Recommended Supplier network, The Barista will offer event organisers an effortless way to provide on-stand catering sponsorship opportunities via the FFAIR Shop. Organisers can select from The Barista’s preloaded packages or collaborate to create bespoke catering experiences tailored to their audience.
Catering can often be a logistical challenge for event organisers, particularly when venue requirements require dedicated on-show-floor solutions. This partnership streamlines the process, ensuring a seamless experience for exhibitors, sponsors, and attendees alike.
“This is a win-win for event organisers and exhibitors alike,” said Adam Jones, CEO of FFAIR. “Exhibitors and sponsors are always looking for engaging ways to attract traffic to their stands and keep attendees engaged. In 2025, offering high-quality coffee is a must. Not only does it provide a valuable opportunity for brand interaction, but it also alleviates pressure on event organisers’ own catering outlets while keeping footfall within the event hall. With so many moving parts in event planning, finding the right supplier can be challenging. The Barista’s expertise and reputation make them the ideal choice to meet this need.”
Matthew Carr, Director of The Barista, echoed this sentiment: “We are proud to join the prestigious FFAIR Recommended Supplier network. Our goal has always been to enhance the event experience through exceptional coffee and on-stand hospitality, and this partnership allows us to bring our services to even more event organisers and exhibitors.”
This corporation further strengthens FFAIR’s commitment to providing event organisers and exhibitors with the best-in-class supplier options.